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New year, new baby: why the start of the year is a great time to book your ultrasound

  • Writer: Mikayla Lambert
    Mikayla Lambert
  • Feb 5
  • 2 min read

Firstly, a warm and semi-belated welcome to 2026! This time in the year is often seen as a ‘fresh start’ month when it comes to baby planning, but it’s also a common time for births: about 8-9% of babies are born in January, with around 10,000 babies born daily during the first month within the United States.


Many soon-to-be parents start the year with important appointments, and these include ultrasounds. So here is a useful blog to explain why January and February are good months to come visit us!


Baby lying on a white surface, legs raised. Wearing a onesie with "DREAM BIG" text and cloud patterns. Bright, soft-lit room.

Easier scheduling and shorter wait times


It’s likely you’ll find more availability for ultrasounds in New Year after the holiday season, as people often reschedule or book new services in. There’s also more flexibility when it comes to families with changing work/school schedules, since once the holidays are over, the kids are back in class, and this gives you more freedom to find the right time for your scan!


Perfect timing for early pregnancy scans


January and February coincides with many expectant mothers finding out about their pregnancies for the very first time! What could be more perfect than extending that lovely, joyous feeling you get over the holiday season than to book in an initial dating scan and learn more about your beautiful baby.


One of the best times to plan out your pregnancy


Many of our mothers like to set up all their key ultrasound milestones as early as possible. By starting right at the beginning of the New Year, parents and families can feel more organized and prepared for the year ahead. You’ll be in good company, as September is the most common birth month!

 

Making memorable family moments


Having a baby is a present itself, but - as we covered in a previous blog - ultrasound keepsakes provide a meaningful gift for any friends or family members, even after Christmas! Every mother who comes to our studio will leave with a picture of their child, even in our earliest scans. We also offer a range of bundle add-ons - such as magnets - that you can give to your nearest and dearest.


Want to celebrate your first big memory of 2026? Take a look at our services page: we offer scans for early pregnancy dating for parents who have just found out they’re expecting, alongside a range of scans as you carry to term. Make sure you book in early, and we’ll be delighted to provide a special moment with you and your baby.


 
 
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